The Customer relationship management (CRM) software market has been growing impressively over the years as more and more organizations are waking up to its potential. More connected devices, SaaS method of delivery, and analytics are some of the factors driving this growth. So, with this trend set to continue in the future, what can you, […]
CRM Software in 2016 – What Can You Look Forward To? Read More »
Online CRM software can give a great boost to your customer relationship management efforts – if implemented and used the right way. If not, your CRM software solution can just be a complicated and costly toy that your employees have no idea how to use while it burns a giant hole in your balance sheet.
Deploying Online CRM Software? Here Are Some Things to Keep In Mind Read More »
Small and medium-sized businesses have specific requirements for CRM software for which they need customized solutions. Custom-made online CRM solutions figure out the actual needs of small businesses and enable them to provide better service to customers and prospects. The software is designed for a variety of SMB users and it can be pre-customized. The
Custom-made Online CRM Solutions for SMBs Read More »
Using CRM technologies, organizations will gain valuable insight on how to manage enterprise data and capitalize on lead to sales conversions. Technology provides Key Performance Indicators (KPIs) that can be used to identify client behavior and deliver accordingly. Customer service can be transformed from a mere back-office function into a more proactive revenue-building initiative. As
Maximize sales by leveraging customer data with SutiCRM Read More »
Demographic profiling is an essential exercise that must be done when promoting products and services. Rationalizing segments of the overall population will help businesses narrow down on their target audience. Online CRM software helps filter through different types of demographics related to age, gender, and income levels to give vendors a clear cut picture of
CRM Software Helps Map your Consumer Demographic Read More »
Customer is the glue that binds all marketing. Retaining your consumer base is a task easier said than done. During the time that this article takes shape, the screen space is also filled with various social media sites. That’s the first clue. The blend of social media and CRM will have customers listening to you.
CRM and Social Media Read More »
In the last post, we saw a few benefits of Sales Force Automation (SFA). We’ll continue that in this post ant take a look at some more. Informed and Organized sales reps: Salespeople are most effective when they do their research and be prepared. They need to convince, nay impress, the prospect or lead with
Benefits of Sales Force Automation – Part Two Read More »
The sales function of any organization is one of the most important business functions, if not the most important. The sales function has a direct impact on the organization’s bottom line and the more effective the sales team, the more profitable the organization. Therefore, every organization must seek to optimize its sales function and ensure
Benefits of Sales Force Automation – Part One Read More »
In the previous post, we saw how engagement and customer development can help us nurture our leads and bring them to the finish line. Continuing the discussion in this post, we’ll see some more practices. Have a strategy: Unfortunately, all too often, organizations do not have a strategy in place to nurture their leads. There
Lead Nurturing Practices that Lead to Success – Part Two Read More »
Lead nurturing is as important an activity as the others in the sales funnel, if not more. So what if the leads are not yet ready to buy? They clearly have the intent, they have the need, and, once you are able to convince them to cross whatever hurdles that stopped them from buying, you
Lead Nurturing Practices that Lead to Success – Part One Read More »
