Customer relationship management has existed in multiple forms from the beginning of time, ever since there has been a seller and a buyer. However, we have come a long way from the times when there were few buyers and sellers. The proliferation of the internet has quite possibly been one of the biggest triggers of […]
Artificial Intelligence and Customer Relationship Management – How Does it Help? Read More »
Usually, each worker wears multiple hats in smaller enterprises. Each of them maintains different business operations with limited time to complete and perform all business roles. This, at times, may result in giving less attention to the major business areas, thus resulting in ignoring potential clients, being unable to follow up with current clients, or
Why Your Small Business Need a CRM Solution? Read More »
Customer Relationship Management (CRM) software offers significant benefits for all departments of an organization. With the advanced capability of unifying customer service, sales, and marketing onto a single platform, the software can immensely help the sales and marketing departments to handle their tasks effectively. It centralizes all interactions with existing and potential clients, allowing you
3 Key Benefits of CRM Software for Sales Professionals Read More »
Today, many CRM innovations are implemented but sometimes such ‘innovations’, if not put to proper use, can complicate the process of converting leads into actual sales customers. Small businesses that have less than 500 employees can make 99.7% of business in the U.S. But of those small business enterprises, about 50% fail in the first
SMBs and CRM: A Complicated Relationship Read More »
CRM software is more than just managing customer relations. The solution helps businesses convert prospects into customers. Sales and Marketing are the heart of any business. But why aren’t businesses having CRM software, not leveraging its benefits to the fullest? Or is it that the CRM software you chose doesn’t feature basic capabilities that allow
3 Keys of CRM Software Read More »
Customers are at the heart of any business, and social networking offers more opportunities for organizations to increase customer relationship. In order to realize substantial business benefits, organizations need to better plan, manage, and measure their social networking efforts. By integrating social networks with the CRM solution, organizations can gain the ability to better listen
Social Networking and its Importance in Customer Relationship Management Read More »
Demographic profiling is an essential exercise that must be done when promoting products and services. Rationalizing segments of the overall population will help businesses narrow down on their target audience. Online CRM software helps filter through different types of demographics related to age, gender, and income levels to give vendors a clear cut picture of
CRM Software Helps Map your Consumer Demographic Read More »
Last week, we saw how lack of proper communication can hurt internal customer service in an organization. Continuing from there, here are some more: People: Another major obstacle to excellent internal customer service is people, your employees themselves. Arrogance, antagonism, or egotism between two individuals, two teams, or two business units can seriously hamper their
Aren’t Internal Customers as Important as External Customers? – Part Two Read More »
How you communicate with your prospects and customers, as noted in the previous post, has a direct impact on the growth of your organization. You may have a great development team or run the best marketing campaigns but if you can’t effectively communicate with your prospects or customers, it will all come to naught. In
Communicating Effectively with your Customers and Prospects – Part Two Read More »
In the last post, we saw the different issues that caused salespeople to waste their time and kept them from doing what they were actually hired for – selling. In this post, we’ll look at some remedies for these issues to make our salespeople more productive. Lead generation — This is something that unfortunately happens
Making Salespeople More Productive – Part Two Read More »
