Several companies have different approaches, but it’s clear the sales cycle determines how quickly you can close a deal. However only 40% of businesses meet the maximum sales cycle, which lasts under three months. This signifies that the remaining 60% have a sales cycle longer than three months. A short sales cycle is better as […]
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It’s no secret that clean data is the lifeblood of today’s companies. However, developing and maintaining clean data is a continuous challenge for many sales teams. Their segmentation, data privacy, personalization, and lead scoring all rely on structured data in key fields. So how can you tell if your company has dirty data? It comes
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Marketing is a top priority for businesses. No matter how innovative your business products and services are, without the proper marketing strategy it’s impossible to reach the right target audience to sell your company’s products and services. Today’s business competition has reached cut-throat levels and marketing professionals need to strive hard to keep their brand
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If you are thinking Customer Relationship Management (CRM) is just for large organizations, probably you are wrong. Now, even small businesses should leverage CRM software to gain an edge over competitors. Today’s CRM software does more than just building relationships with customers. The software can drive greater productivity, efficiency by streamlining the sales cycle, organizing
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