Most businesses conduct customer satisfaction surveys to measure the satisfaction levels that customers have on their business products and services. Are customer surveys the only means to measure your customer satisfaction? Do surveys really help companies learn more about their business? What factors drive entrepreneurs to conduct customer feedback surveys?

Today, business people are learning more about the importance of internet marketing and digital marketing to market their products and services online. Firstly, when we think about the phrase ‘digital marketing’, the term ‘SEO’ would strike our mind. SEO (Search Engine Optimization), means optimizing your company website to reach top

In simple terms, electronic commerce (e-commerce) is defined as the selling of business products online. In this digital age, the majority of people in the world prefer to purchase products online because of its ability to buy products from the comfort of their home at any time, and also offers

Have you ever lost a valuable customer to a competitor and wonder why they decided to leave you? A positive customer experience strategy will help you to find the drawbacks in serving your customers better and provides insights in identifying the needs of your customers. It will provide you with

Marketing is the most important aspect of a successful business. Even if your business produces the best quality products and offers better service than your competitors, without a proper marketing strategy it’s difficult to reach potential customers. Integration of a customer relationship management (CRM) solution into your marketing campaign aides