Seo Team

Anyone familiar with Jeffrey Archer’s short story, ‘Crime Pays’ from his 2000 book ‘To Cut a Long Story Short’ will know how easily and ingeniously the protagonist (antagonist?) Kenny Merchant perpetuates invoice fraud against some of the leading businesses in his country. Kenny’s fictitious and thoroughly enjoyable account (you’d be rooting for him, I promise) teaches us an important lesson ...

In the previous post titled ‘Bargaining Power of Suppliers – What Does It Mean for Your Business,’ we saw what bargaining power of suppliers meant and what causes it. In this post, we’ll look at some ways in which organizations can safeguard against and reduce this power. Backward integration: This is one of the techniques widely employed today to reduce ...

Salespeople have one of the toughest and most challenging jobs in any company. With daunting targets and demanding bosses on one side and customer expectations, whims, and tantrums on the other side, salespeople have to find a way of balancing the two and delivering results that augment the bottom line. Salespeople’s lives are hardly mundane; rather, their day is spent ...

With more and more organizations realizing the importance of implementing a coherent and consistent Customer relationship Management (CRM) program and with vendors providing them with newer and innovative tools that solve their needs, the adoption and practice of CRM is seeing an explosive growth today. However, there is a lot more to effective CRM than just technology and tools. It ...

In a post a couple of weeks ago, we told you how right business intelligence can drive the company’s critical decision making. Even though many organizations realize the value of informed decision making and actionable insights, many of them balk at the idea of deploying an analytics application at their workplace. Business Intelligence (BI), when aligned with the company’s objectives and ...

Even though it impacts them the most, many procurement professionals are not formally aware of the concept of the bargaining power of suppliers and how it impacts their businesses. Part of the competitive analysis framework (Porter’s five forces analysis) put forth by Harvard professor Michael Porter, an analysis of the bargaining power of suppliers can help businesses understand the extent ...