Marketing Automation Built to Show Its Own ROI
AI scores every lead and tracks which campaigns drive real pipeline, giving marketing a clear, data-backed view of its revenue impact.
SutiCRM Marketing Automation helps your team run multi-channel campaigns, track performance in real time, and route every qualified lead straight to the right sales rep the moment they are ready to buy.
Campaign Planning and Execution
Plan, launch, and manage campaigns across every channel from one place.
Campaign Management
Plan and execute campaigns across email, direct mail, events, and social channels from a single dashboard.
Mass Email Marketing
Send targeted emails to specific audience segments. Track opens, clicks, and bounces to see what drives engagement.
Social Campaign Tracking
Monitor social campaign engagement and tie activity directly back to leads and opportunities in your pipeline.
A/B Testing
Test subject lines, content, and send times against each other, then automatically see which version drives more opens and clicks.
Lead Generation and Qualification
Capture leads from every channel, qualify them automatically, and get them to the right rep without manual handoffs.
Lead Generation
Capture leads from your website, landing pages, campaigns, and social media automatically. Qualify and route them based on job title, company size, and engagement level.
Lead Scoring and Routing
AI score’s leads based on engagement and fit, then assigns them to the right sales rep using rules built around territory, activity, or account profile.
Manage Respondent Lists
Capture campaign activity including emails opened and links clicked. Segment your audience by demographics and response patterns.
Lead Nurturing and Workflow Automation
Keep leads moving without a marketer manually triggering every next step
Behavior-Triggered Workflows
Launch automated, multi-step nurture sequences the moment a lead takes a specific action, like downloading content or visiting a pricing page.
Real-Time Lead-to-Sales Handoff
The moment a lead crosses your scoring threshold, sales get notified instantly, so follow-up starts in minutes, not days.
Campaign Performance and ROI
Connect campaign activity to revenue outcomes so your team can prove what is working and cut what is not.
Campaign Metrics and Reporting
Get graphical reports on campaign performance and conversion rates across every channel from one consolidated point of view.
Campaign ROI Calculator
See cost per lead and conversion rate by campaign, updated as results come in, so you know what is working before the budget cycle ends.
Built for Every Role in Your Marketing Team
Plan and launch campaigns across every channel from one dashboard, then compare performance side by side without switching tools.
See which campaigns generate qualified leads so budget goes toward what is actually working.
Keep lead routing rules, scoring criteria, and campaign data consistent across the team without manual cleanup.
Show marketing’s contribution to revenue with reporting that connects campaigns directly to closed deals.
Discover how SutiCRM simplifies processes, boosts productivity, and helps your team work smarter.
Features
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